Event Design  |  Branding

Client: Gilbert Family, NF Forward
Completed in 2014

Awarded the 2016 Bronze Telly Award Bronze - Art Direction for "CTF ‘Join The Fight’" opening video and the 2015 IHAF Gold Award Corporate Communications Cards, Invitations & Announcements - "The Benefit II - Superhero Series"

Vibrant 1950’s pop art and superhero comic books drove the creative execution for “The Benefit II.” Using a primary color palette, dimensional typography, and action phrases, we created a digital save-the-date, an invitation suite, digital advertisements, and video content to support this second annual gala event. We attracted 1100 attendees and raised $3 million for Neurofibromatosis (NF) research! We also received a Bronze Telly Award (2016) for Art Direction for the opening video.

Credits
Colleen Crongeyer – design, art direction, Casey Cole, Dave Negro – design, illustration, Tommy Herrmann – art direction, animation, Nate Sherfield – video editing and directing, Dawn Jamison – copywriting, Dave Garant – creative direction, Danielle Reynolds – art direction, Tepel Brothers in Troy, MI – printing